top of page

PR – fashion and lifestyle

PR for the collaboration between Karl Lagerfeld and Coca-Cola

Mission

Brand PR

Client

Coca-Cola

Year

2011

karl.jpg

When iconic designer Karl Lagerfeld took on the role of creative director for the design collaboration with Coca-Cola light, PR agency Salo Kommunikasjon was tasked with creating publicity in the Norwegian market. Bloggers and journalists were invited to a major launch event in Paris, and a personal meeting with the designer icon.

bottom of page